Foregoing the fact this is exceptionally generic and without depth, one of the central ideas is a CRM system that will supposedly cost £200,000 to implement in year one.

The club had a market-leading one installed for £0 in 2022 which costs around 15% of that annually. https://t.co/u171UxAEps

— Grant Russell (@grantrussell_) July 5, 2024