Enrico Pallazzo Posted August 11, 2021 Share Posted August 11, 2021 I sometimes think that clubs would rather have the place half full at full price, than 100% full at half price, even though they would get the increased sales of match programmes & at the food kiosks that come with a bigger crowd. Not to mention the improved atmosphere perhaps being of benefit to the team. It's as if dropping prices would be an admission on their part that the product isn't value for money at £30 a skull - which it isn't. 1 Quote Link to comment Share on other sites More sharing options...
CALDERON Posted August 11, 2021 Share Posted August 11, 2021 Aye thats a stinker, would have went along otherwise. 0 Quote Link to comment Share on other sites More sharing options...
TheDon99 Posted August 11, 2021 Share Posted August 11, 2021 This'll have people losing their heads on twitter. 0 Quote Link to comment Share on other sites More sharing options...
RussellAnderson Posted August 11, 2021 Share Posted August 11, 2021 40 minutes ago, TheDon99 said: This'll have people losing their heads on twitter. Its got people losing their heids here!!! 0 Quote Link to comment Share on other sites More sharing options...
TommyDickFingers Posted August 11, 2021 Share Posted August 11, 2021 54 minutes ago, TheDon99 said: This'll have people losing their heads on twitter. . The only thing about that making me lose my head is the text at the side of the pic so I FTFY 0 Quote Link to comment Share on other sites More sharing options...
resk Posted August 11, 2021 Share Posted August 11, 2021 4 hours ago, Enrico Pallazzo said: I sometimes think that clubs would rather have the place half full at full price, than 100% full at half price, even though they would get the increased sales of match programmes & at the food kiosks that come with a bigger crowd. Not to mention the improved atmosphere perhaps being of benefit to the team. I agree with you up to a point, but the problem is that it's not as simple as "make tickets half price and fill the ground". The Dons have slashed prices before and barely added 500-1000 to the crowd (and annoyed season ticket holders as well, sometimes). Unfortunately we've got a pretty big non-active support and it's proven nearly impossible to get them off their arses. I'm sure we all know heaps of folk who went to Parkred but haven't been to a Dons game since. 1 Quote Link to comment Share on other sites More sharing options...
Illgresi Posted August 11, 2021 Share Posted August 11, 2021 (edited) 12 minutes ago, resk said: I agree with you up to a point, but the problem is that it's not as simple as "make tickets half price and fill the ground". The Dons have slashed prices before and barely added 500-1000 to the crowd (and annoyed season ticket holders as well, sometimes). Unfortunately we've got a pretty big non-active support and it's proven nearly impossible to get them off their arses. I'm sure we all know heaps of folk who went to Parkred but haven't been to a Dons game since. Exactly this. The club will have performed a cost/benefit analysis taking into account factors such as expected attendance, how far we expect to progress in Europe, prize money for the current round etc, and arrived at a price they think will maximise their income. I would expect the PO round (should we progress) with larger prize money, and a greater probability of getting into the groups result in a reduction in ticket price. That'll be slightly counterbalanced by it being a bigger occasion, meaning they'll expect a packed crowd regardless. Edited August 11, 2021 by Illgresi 0 Quote Link to comment Share on other sites More sharing options...
Rodhull Posted August 11, 2021 Share Posted August 11, 2021 I see Shrewsbury have replaced Curtis Main with Cosgrove on loan for the season. 0 Quote Link to comment Share on other sites More sharing options...
DukDukGoose Posted August 11, 2021 Share Posted August 11, 2021 4 hours ago, TheDon99 said: This'll have people losing their heads on twitter. The optimist in me is saying he has bought a house here with a new contract to be announced 1 Quote Link to comment Share on other sites More sharing options...
Don exotic Posted August 11, 2021 Share Posted August 11, 2021 1 minute ago, Merkland Red said: The optimist in me is saying he has bought a house here with a new contract to be announced It is an Aberdeen strip by the look of it. 0 Quote Link to comment Share on other sites More sharing options...
DukDukGoose Posted August 11, 2021 Share Posted August 11, 2021 Just now, Don exotic said: It is an Aberdeen strip by the look of it. That'll just be a "thanks for helping" type gesture. Will be devastated if he goes but I'm absolutely certain we'll take in someone decent to replace him. 0 Quote Link to comment Share on other sites More sharing options...
Guest Bob Mahelp Posted August 11, 2021 Share Posted August 11, 2021 53 minutes ago, Illgresi said: Exactly this. The club will have performed a cost/benefit analysis taking into account factors such as expected attendance, how far we expect to progress in Europe, prize money for the current round etc, and arrived at a price they think will maximise their income. I would expect the PO round (should we progress) with larger prize money, and a greater probability of getting into the groups result in a reduction in ticket price. That'll be slightly counterbalanced by it being a bigger occasion, meaning they'll expect a packed crowd regardless. You're probably right, but it's not a very auspicious start given Dave Cormack's constant 'I'm just a fan' statements. First chance to get fans back, and Aberdeen hike the price up to record levels. Looks ridiculous, because it is. 0 Quote Link to comment Share on other sites More sharing options...
Bogbrush1903 Posted August 11, 2021 Share Posted August 11, 2021 (edited) 3 hours ago, Illgresi said: Exactly this. The club will have performed a cost/benefit analysis taking into account factors such as expected attendance, how far we expect to progress in Europe, prize money for the current round etc, and arrived at a price they think will maximise their income. I would expect the PO round (should we progress) with larger prize money, and a greater probability of getting into the groups result in a reduction in ticket price. That'll be slightly counterbalanced by it being a bigger occasion, meaning they'll expect a packed crowd regardless. So charge premium prices for less attractive matches knowing that you aren't getting a large gate anyway and drop the admittance price for matches that have the possibility of selling out anyway where you probably could sneak a couple of quid onto the ticket without causing too much upset? That seems counter-intuitive to maximising income. In my opinion. they're planting a seed in the minds of the occasional supporter that Pittodrie equals expensive. They average supporter will probably not be thinking along the lines of a cost/benefit analysis. Thus, when the colder months arrive and the early season form has slipped the average walk-up punter will probably think, "I'm not paying 30 quid to freeze my balls off" even though the ticket price is back down at £25 (or is it £26 now?) for league matches. An important game played in fairly family friendly atmosphere against an Icelandic team without the usually domestic rivalries on a summer evening during the school holidays could be viewed as an opportunity for introducing youngsters to the club and a match day. Should we not be attempting to attract these type of fans to the delights Pittodrie has to offer by charging a little less? Anyway, I certainly won't be expecting great reductions in the ticket price if we manage to reach the PO, or in our wildest dreams, the group stages... Edited August 11, 2021 by Bogbrush1903 1 Quote Link to comment Share on other sites More sharing options...
tarapoa Posted August 11, 2021 Share Posted August 11, 2021 The optimist in me is saying he has bought a house here with a new contract to be announced [emoji1787]He’s moved to Countesswells apparently - so still a chance he may not be destined for the glamour of the Brexitland league. 1 Quote Link to comment Share on other sites More sharing options...
Illgresi Posted August 11, 2021 Share Posted August 11, 2021 4 minutes ago, Bogbrush1903 said: So charge premium prices for less attractive matches knowing that you aren't getting a large gate anyway and drop the admittance price for matches that have the possibility of selling out anyway where you probably could sneak a couple of quid onto the ticket without causing too much upset? That seems counter-intuitive to maximising income. In my opinion. they're planting a seed in the minds of the occasional supporter that Pittodrie equals expensive. They average supporter will probably not be thinking along the lines of a cost/benefit analysis. Thus, when the colder months arrive and the early season form has slipped the average walk-up punter will probably think, "I'm not paying 30 quid to freeze my balls off". Anyway, I certainly won't be expecting great reductions in the ticket price if we manage to reach the PO, or in our wildest dreams, the group stages... As I mentioned there are other factors to consider other than just what the expected attendence is. It makes sense to charge more if this could be your last game in the competition. It also makes sense to charge more if the prize money is considerably less. Take this round for example, the club seem to think they'll get 15k tickets sold. Presuming all the c. 8.5k STs take a ticket and assuming £32 for non-ST, £28 for ST to make life easier for me: Prize money = £466k Gate receipts = £446k (49%) Total = £912k Let's say they dropped the tickets a couple of quid and filled the stadium Prize money = £466k Gate receipts = £506k (52%) Total = £972k So we gain £60k and have a full stadium. Now I ken you Aberdonian boys are grippit whoors, but do you honestly think dropping a ticket price by £2 is going to see an extra 3k supporters? 37 years of going to Pittodrie tells me no...So let's say they drop the price and only gain 500 supporters (far more likely imo). Prize money = £466k Gate receipts = £431k (48%) Total = £897k So the club have probably decided what they think is a likely attendance, but ultimately it mkes virtually no difference. They'll also have factored in the probability of getting to the next round where they will undoubtedly expect a capacity crowd, but where the prize money is £635k. 2 Quote Link to comment Share on other sites More sharing options...
TommyDickFingers Posted August 11, 2021 Share Posted August 11, 2021 For ref. 0 Quote Link to comment Share on other sites More sharing options...
Bogbrush1903 Posted August 12, 2021 Share Posted August 12, 2021 (edited) 10 hours ago, Illgresi said: As I mentioned there are other factors to consider other than just what the expected attendence is. It makes sense to charge more if this could be your last game in the competition. It also makes sense to charge more if the prize money is considerably less. Take this round for example, the club seem to think they'll get 15k tickets sold. Presuming all the c. 8.5k STs take a ticket and assuming £32 for non-ST, £28 for ST to make life easier for me: Prize money = £466k Gate receipts = £446k (49%) Total = £912k Let's say they dropped the tickets a couple of quid and filled the stadium Prize money = £466k Gate receipts = £506k (52%) Total = £972k So we gain £60k and have a full stadium. Now I ken you Aberdonian boys are grippit whoors, but do you honestly think dropping a ticket price by £2 is going to see an extra 3k supporters? 37 years of going to Pittodrie tells me no...So let's say they drop the price and only gain 500 supporters (far more likely imo). Prize money = £466k Gate receipts = £431k (48%) Total = £897k So the club have probably decided what they think is a likely attendance, but ultimately it mkes virtually no difference. They'll also have factored in the probability of getting to the next round where they will undoubtedly expect a capacity crowd, but where the prize money is £635k. It's isn't revelatory to understand that the club are going to generate higher revenue by raising the prices. As you suggest, the gate may have only been slightly higher if they had charged lower prices. However, it's the perception it creates amongst the fan base of a visit to Pittodrie being an expensive day out. If we compare tomorrow night to other 3rd round qualifying round matches.. South Stand Y vs Real Sociedad was £24 South Stand Y vs Kairat Alamty £24 South Stand X vs NK Maribor £20 South Stand Y vs Apollon Limassol £25 South Stand Y vs HNK Rijeka £25 South Stand Y vs Briedablik £30 Therefore a ticket for a QR3 (in a supposedly lesser competition with the Conference League) in the South Stand Section Y is now 20% higher, on average, under Cormack than it was under Milne. Indeed, for some parts of the South Stand the increase will be higher because the South Stand has been divided up into different admission prices depending where you sit (has that been done previously?). If First Transport, for example, were to raise bus fares by 20% then we wouldn't be patting them on the back saying, "oh what a clever business model", people that had to pay the fare to go to work would be outraged. Cormack is an Aberdonian loon and the only one I can see that's being a grippit hoor in relation to the pricing for these European matches is him. Here's St Johnstone's pricing against Galatasary below. Now take away the magnificent gesture to season ticket holders (great reward especially for those that paid last season and saw no action) which I would never expect to be replicated by a grippit hoor, then the pricing structure seems fair and this is, remember, a higher level of competition in the eyes of UEFA. Edited August 12, 2021 by Bogbrush1903 1 Quote Link to comment Share on other sites More sharing options...
lubo_blaha Posted August 12, 2021 Share Posted August 12, 2021 For ref. So despite it being our first full-cap game in 17 months, Thursday will probably our poorest QR3 crowd post-McGhee. Hopefully we can reach the heights of Rijeka 2019 which we went into 2-0 down from the first leg. 0 Quote Link to comment Share on other sites More sharing options...
Dons_1988 Posted August 12, 2021 Share Posted August 12, 2021 Worth factoring in that there will be regular match goers that don’t yet feel comfortable attending a full capacity match. 1 Quote Link to comment Share on other sites More sharing options...
AJF Posted August 12, 2021 Share Posted August 12, 2021 (edited) 22 minutes ago, Dons_1988 said: Worth factoring in that there will be regular match goers that don’t yet feel comfortable attending a full capacity match. Correct. I'm sceptical that there will be any significant increase in attendances for many teams when you compare pre-covid to post-covid (I know it's not a true post-covid). Like you mention, some fans may not be comfortable attending yet, but I also suspect there may be some regulars that have decided during the extended absence that they can actually live without going to the football every week/fortnight or their circumstances have changed as a direct result of the pandemic meaning they can no longer afford to attend. Edited August 12, 2021 by AJF 0 Quote Link to comment Share on other sites More sharing options...
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