That’s absolute horseshit. For a start the company doesn’t have a market cap as it’s not listed.
EDIT - sorry BlameMe, this isn’t aimed at you. But that statement is one of the worst examples of a word salad I’ve seen in a while, and the more I read it the more I think it’s trying for deliberate obfuscation. Had they said “it’s costly in fees and time consuming to issue new shares”, I would appreciate the sentiment.
The note above from our erstwhile board rep Is a very good one. There is no cap until nearly 50%. Every £ that FSS puts into the club adds value, and therefore we are adding value to the shares owned by others. If you put into a shareholders group, you expect shares in return. Otherwise, I’ll just buy £30 of 50/50 tickets every other week and at least get something back (maybe!).
Issuing shares is a process that’s awkward, so I would see the company doing so in a large tranche and then allotting them maybe once a year, with the option for other shareholders to do so at the same time to stand their corner. Not just sit back and do f**k all and let the little guy come up with the cash.