I actually think COVID presents the club with a great opportunity. Loads of people's routines have been erased these last 14/15 months. Meaning they don't have any other commitments and actually being out at the football will feel quite new/novel. We need to try and capture some of these people initially and retain them.
Unfortunately, building the attendance will take time we are doing a lot of the right things. Improving the match day experience (Somerset Hub. New toilets etc.), increasing links in the community (through the Academy) and improving visibility that we have a football team in the town (advertising on the electronic board on Whitlets road). There is always more we can be doing particularly in the advertising/visibility side in and around the town.
We were on an upward trajectory with McCall though. Routinely we were 2,000+ home fans, that team deserved more but that's how it is. It'll take time.