...that has been the culture of the lowest national division until relatively recently. What I have found hard to understand is the whole notion that not being in the bottom division of the SPFL any more is some kind of catastrophic event that calls for some D-list celebrity to suddenly be trundled out to explain how much Club 42 means to them and how devastated he will be if they lose. The club will still be there in Lowland or Highland League as well you plank and if you are not going to games either way what difference does that make to you? Guess you would need to have never sampled what the alternative would be to any significant extent to see things that way, but I'm sure Shire fans that actually go to games have enjoyed watching their team win regularly for a change and challenge for trophies and don't see being in the LL as the end of the world.