CoF Posted January 10 Share Posted January 10 Thought I'd tuned into Lanarkshire TV for a second. 0 Quote Link to comment Share on other sites More sharing options...
Phillips455 Posted January 10 Share Posted January 10 You know what will get some investment into the club? Not this. 0 Quote Link to comment Share on other sites More sharing options...
one m in Motherwell Posted January 10 Share Posted January 10 Couple of ways of looking at it. 1. All it’s meant to do is add a daft dimension to a process that’s already underway behind the scenes, inasmuch as it’s just saying ‘we’re open to investment’. That cannot be the sum total of our efforts so far… 2. We are a shower of complete muppets who believe that the way to unlocking investment is to dress Liam Kelly as a lollipop man. Why they didn’t do a version of the Bear with, er, Bair as Carmy Berzatto I don’t know. Also, is Mel B really one of the only celebs they could think of? 0 Quote Link to comment Share on other sites More sharing options...
capt_oats Posted January 10 Share Posted January 10 Thoughts and prayers to all the Well supporting creatives who have been absolutely fucking triggered by this btw. 8 Quote Link to comment Share on other sites More sharing options...
eliphas Posted January 10 Share Posted January 10 33 minutes ago, capt_oats said: +1 on this as well. I think this is the crux of my issue with it. Especially after years of Burrows and Russell working to "tell compelling stories" and create the idea of the club as a credible thing then they launch this. I feel a bit sorry for Scott and the media team in so much as they'll have been told to put it together but as @Busta Nut says the actual messaging and "initiative" is entirely the work of unserious people who it would appear don't have a fucking clue what they're doing in this specific area. But we definitely don't need a Head of Digital, Brand and Communications... The only difference between this video and the videos under Burrows/Russell/Brannan is that it doesn't have a drone shot or a picture of someone standing in the steelworks talking about the past glories. To be honest, I think this video would have been better suited to being a promo video somehow shared privately with potential investors in America. Which clearly is what they are going for. With that lens I can see it potentially working and getting some people interested as it's a bit different to what you normally see. Not sure having it as a campaign item put there on the socials is the right use of it. That, i do agree a head of media may have suggested we don't do. Or have a couple of different versions. 0 Quote Link to comment Share on other sites More sharing options...
camer0n_mcd Posted January 10 Share Posted January 10 https://twitter.com/_LauraBrannan/status/1745148790745539014?t=oJpg5KeqTlD6QqKqJiQiHw&s=19 0 Quote Link to comment Share on other sites More sharing options...
Swami Posted January 10 Share Posted January 10 Och, we’re going to be on View from the Terrace again. Robert Borthwick will have a field day with that. 2 Quote Link to comment Share on other sites More sharing options...
eliphas Posted January 10 Share Posted January 10 44 minutes ago, Handsome_Devil said: I don't think the video itself is that bad. If we'd produced it as a bit of a giggle, with a bit more humour etc, the idea isn't a million miles off Hartley and the piano etc. The trouble is - well, there's tonnes of trouble but as a stand out - it was trailed as a serious campaign and then muddled the serious message among the gags. But clearly we don't need a proper head of comms or anything... I'm not a huge fan of it BUT I don't think the actual video itself is the issue at all here tbh. Step back a bit from it and it's just a daft video with a clear message asking for investment (I think). It's the previous messaging which seemed to be giving a heads up to the fan base that a serious investment idea rather than a shoot for the stars pitch for an American investor ...and to think everyone was annoyed at Weir for basically saying it was quirky video and kind of distancing himself from it. 2 Quote Link to comment Share on other sites More sharing options...
Ceiling Granny Posted January 10 Share Posted January 10 I mean if the idea was no publicity is bad publicity….. It’s certainly going to be shared widely, but is pretty wide of the mark imo. 0 Quote Link to comment Share on other sites More sharing options...
Busta Nut Posted January 10 Share Posted January 10 8 minutes ago, camer0n_mcd said: https://twitter.com/_LauraBrannan/status/1745148790745539014?t=oJpg5KeqTlD6QqKqJiQiHw&s=19 I'm blocked, what's it say? 0 Quote Link to comment Share on other sites More sharing options...
capt_oats Posted January 10 Share Posted January 10 (edited) 9 minutes ago, camer0n_mcd said: Wait. Haud the bus, this was done by an external company? And we signed off on it? Fuuuuuuuucking Hell. @Busta Nut it's in my post - I muted her ages ago but she's right tbf. Edited January 10 by capt_oats 2 Quote Link to comment Share on other sites More sharing options...
Busta Nut Posted January 10 Share Posted January 10 I can see it in the quote for some reason. You know you've fucked it when Brannan is right and you're not 0 Quote Link to comment Share on other sites More sharing options...
General dissaray Posted January 10 Share Posted January 10 Taylor Swift been in here yet guys? 0 Quote Link to comment Share on other sites More sharing options...
21maxwell Posted January 10 Share Posted January 10 Reminds me of the old WWF Superbowl commercial. Just need Kettlewell in the place of Mick Foley asking to make it a better place for Motherwell. 2 Quote Link to comment Share on other sites More sharing options...
Blink182 Posted January 10 Share Posted January 10 20 minutes ago, eliphas said: I'm not a huge fan of it BUT I don't think the actual video itself is the issue at all here tbh. Step back a bit from it and it's just a daft video with a clear message asking for investment (I think). It's the previous messaging which seemed to be giving a heads up to the fan base that a serious investment idea rather than a shoot for the stars pitch for an American investor ...and to think everyone was annoyed at Weir for basically saying it was quirky video and kind of distancing himself from it. Surely this can't be the actual investment discussion /opportunities that has been mentioned as potential in the last few months? Surely? That would be insane. It's like a 6th year school project. The fact we have paid an external company makes it even worse. 1 Quote Link to comment Share on other sites More sharing options...
CoF Posted January 10 Share Posted January 10 (edited) 24 minutes ago, capt_oats said: Wait. Haud the bus, this was done by an external company? And we signed off on it? Fuuuuuuuucking Hell. @Busta Nut it's in my post - I muted her ages ago but she's right tbf. I'm probably putting two and two together to get five, but I wonder if the media team didn't have much of a say in it going out and Brannan, who I assume worked with / is still in touch with some of them, has done that a a favour to try distance them from it. Edited January 10 by CoF 1 Quote Link to comment Share on other sites More sharing options...
Well Well Posted January 10 Share Posted January 10 (edited) Getting the academy players to pretend to be fans cheering Spittal was enough to trigger my projectile vomit. Apparently whole thing created by 'Leith' advertisement agency. Edited January 10 by Well Well 0 Quote Link to comment Share on other sites More sharing options...
The Golden God Posted January 10 Share Posted January 10 As a man who still hasn’t got over those 2 Scott McDonald goals on the last day all those years ago, I think it’s actually quite good. Think people are taking it a bit too seriously. 0 Quote Link to comment Share on other sites More sharing options...
ropy Posted January 10 Share Posted January 10 I think it’s fair to say that this has divided the fan base. 95/5? 0 Quote Link to comment Share on other sites More sharing options...
ML4 Posted January 10 Share Posted January 10 As a Well Society member, I have fired off an email asking exactly how much we paid “Scotland’s leading advertising agency” for this clueless tripe. Would encourage others do to do the same. It will easily be in the five figures. 2 Quote Link to comment Share on other sites More sharing options...
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